Examples of Retractable Banner Displays where the Logo is Mainly MorizontalBanner Design Tips:
Requirements and Suggestions
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Retractable Banners - Main Page
Retractable banners are one of the preferred trade show displays currently being used: Portability, the amazing display area and its low cost make it perfect for the current trade show requirements
Horizontal logos can be used in different ways to maximize exposure to the brand. Either taking the whole width of the piece, or by repeting its image more than one time, or sometimes by turning the logo 90 degrees and using it in the portrait direction. In any case, interesting effects can be created with either criteria.
A landscape logo creates some restriction in the design opportunities, such as in this case.
This retractable banner belongs to a series of two units order from this company coming to USA from the Czech Republick to a trade show in Orlando, FL in early 2010. The other unit ordered can be seen below
Mounting: To get flat rigid posters, the images can be mounted on a variaty of substrates, such as foam board, aluminum, PVC, and others. These large full-color posters are used in many different ways:
Price listpanels behind counters
In a food dourt as store front decoration
Hanging pieces in clothing stores. Usually two sided.
Duomo Caffee at an open sky deluxe mall. Downtown at the Gardens, Palm Beach, FL
Promoting a store in an open air shopping mall requires deep considerations before deciding on the graphics and sizes. The following factors must be considered when creating an image for such store:
What do people see from diffrerent angles? Sometimes there are movie theaters on a second floor while your store is on the first floor. Make sure that you get the best possible view to the windows of the store.
- Understand the how the flow of visitors to the shopping center works. Use retractable banners that can be moved around to different windows to take advantane of the incoming or outgoing flow.
Deluxe Retractable Banner. Detail
A teardrop-shape and a more upscale image are the first thoughts that will probably come to your mind. But a stronger rolling mechanism, a variable-hight pole and 4 additional inches in height will also make a difference in the long term. Consider this option because of shape or frequency of use.